Royal Horse Spirit
With more than 50 years of experience, ROYAL HORSE is today an international reference in the equine nutrition market.
ROYAL HORSE offers balanced feeds and complementary feeds, elaborated by veterinarians and equine nutritionists, whose requirement is to guarantee the best level of performance for leisure, sport, competition, racing and breeding horses.
Olympic medallists, Elite Regiment of the French Republican Guard, Brazilian gaucho, Indonesian National Jumping Team, leisure riders or breeders: whatever your horse’s activity or discipline, ROYAL HORSE has the most suitable solution.
Quality and expertise
The experience of the brand is in its strict specifications which is a concentrate of all our expertise accumulated over the years.
We apply our expertise & strict specifications in all the production sites of the group in charge of the manufacture of our products.
These specifications, which take into account all stages of production (from the quality of raw materials to the control of finished products), are the same throughout the world.
The quality and the regularity of Royal Horse’s products have allowed the company to become a major actor of the equine nutrition worldwide for about ten years now.
The brand’s feeds are distributed today on three continents and more than twenty countries, satisfying more than 400 000 horses throughout the world.
Innovation
Since 1970, Royal Horse has been the embodiment of an innovative approach based on solid experimental means to best meet the needs of horses.
Coordinated by its own Research and Development team and having delivered major technical advances, Royal Horse is making its mark on the horse feed industry.
Today, the brand has a unique capacity for innovation in equine nutrition, thanks to
- An international presence in nearly 20 countries,
- A team of experts (veterinarians and equine nutritionists) in France, Brazil, Mexico and Indonesia,
- A network of loyal customers throughout the world. The brand tests as much as possible all its innovative solutions in real life conditions of horses (work, competition, transport etc…)
- Research aimed at improving the well-being of the animals, the performance of our feed and horses, in total adequacy with the values of Royal Horse.
ROYAL HORSE collaborates with the best research teams in the world in equine nutrition, such as the French school Agrosup DIJON and the National Riding School of Saumur (ENE), the Veterinary School of Sao Paolo and the equine physiology institute EquiTest.
In order to be always precise in its nutritional solutions, the brand is constantly striving to maintain its lead in the fields of raw material science (in terms of fiber quality, fat profiles, protein digestibility), which requires a continuous updating of our formulas and techniques.
The brand also wants to be a major player in the digital revolution in the equine world by getting involved in the development of connected solutions that meet the new needs of horse owners :
- Creation of an application that facilitates decision-making on the ideal feed for the horse, allows for personalized rations, tracks animal weight and allows for the management of the horse’s work schedule.
- Setting up strategic investments and synergies with start-ups developing innovative projects for the equine industry (e.g. Equisense).
This constant concern for innovation allows us to put on the market high performance feeds and innovative and exclusive nutritional solutions that have made the reputation of ROYAL HORSE in the horse world.
An international brand
The brand is manufactured and distributed in France, Brazil, Mexico, Indonesia and Vietnam.
It is distributed via our export services in many countries in Europe, the Middle East and Africa.
